Pinecastle Records has launched a new service on the label’s web site, a download page for authorized radio programmers. Audio files will be posted as soon as they are released to radio with the choice of either MP3 or lossless Windows Media files.
Stations/hosts must first be authorized by Pinecastle and receive a password, after which they will have access to new releases right away.
Pinecastle still plans to send out manufactured discs by mail, but expects that many programmers will appreciate not having to wait for a CD to arrive to begin airing new material on their shows – especially outside of the US.
A tutorial is available on the Pinecastle site which explains how the system works, and how you can request a password.