Our friends at Bandzoogle have released a free, 30 page ebook for bands and artists considering building their own promotional web site. You probably won’t be surprised to find some ads for their web building services in the book, but the information is precise and useful whether you plan to use them or not.
Building Your Website: A Step-By-Step Guide For Bands And Musicians covers topics like site navigation, what you need on your home page, the importance of a full bio page, how to spice up your tour page, why you need video on your site, how to set up an online store, and more.
It’s a quick read, and should be valuable to anyone asking themselves whether they might be able to create a site on their own, or take over managing it from someone else.
Social media is clearly an important element in any artist’s web presence, but with Facebook (in particular) changing how pages display on a whim, it may not be wise to count on someone else’s site as your primary portal online.
Download the free ebook online.